GRAPHIC & WEB
Anna Kerr Jewellery Email & Catalogue Design
Capacity: Freelance Event Producer & Designer
Client: Anna Kerr
Brief - To come onboard to help produce two private launch events for her new collection Varna.
Challenge - alongside all the usual venue sourcing, managing budgets, guests, catering ..etc we wanted to make it known to Anna’s wider audience that her range was launching.
Solution - Designed a bespoke email that could be sent to her clients to let them know her new website has launched and that the range is live. I went for simple and elegant, just like the jewellery.
Result: Two highly successful launch events, one soft launch with GemX and another private showing with high end clients. The deck I produced made it infinitely easier to follow up swiftly post viewing and led to a major sale.
Mags Creative Website Rebrand
Capacity: Senior Creative Lead at Mags Creative
Client: Mags Creative
Brief - Earlier this year I was involved in a third rebrand of the Mags Creative website.
Our main focus with this project was to position Mags as ‘experts’, ‘innovative’, and ‘content led’.
My solution, was to move away from the soft pastel colour palette (see next two slides) and go for a clean, stark, content led design system that puts the companies projects & output at the forefront, letting the quality of productions do the talking.
The result: The plainer canvas ensures that the wide variety of content created by mags as an agency is allowed to stand out in its own right. The spacing and colouring shows confidence and self assuredness.
Mags Creative Web Design & Illustration.
Capacity: Designer & illustrator, Senior Creative Lead at Mags Creative
The client: Mags Creative, a multi-award-winning professional podcast production and promotion company who work with brands and platforms to tell their story in audio.
The brief & challenge - People and human stories are a core pillar in Mags Creative’s identity, and when they asked me to design their website, they wanted a way for this human-centric focus to come to life visually, as well as through the audio.
My solution was the inclusion of human, audio based illustrations that span the website and give a human side to the content. Check out the full Mag's website here.
The result - The website was an immediate success, and is frequently one of the first things commented on (positively) in external meetings.
*Please note there have been some changes to the site since I designed it